[I am very pleased to have contributed my small part to this initiative. As I have long argued there are significant innovation and economic opportunities to use ICT to address the challenge of global warming. Countries and business that are first movers in this field will be the big winners. As such I am pleased to see the participation of some of Canada's largest ICT companies. Some excerpts from the original article from TechMedia -- BSA]
Prompt Inc
http://www.promptquebec.com/index_en.html
Telecom giants support federal bid to study zero-carbon Internet http://www.techmediareports.ca/reports/node/23265
Ericsson, Nortel Networks and Bell Canada Enterprises are among the companies supporting an industry-led plan to promote development of a carbon-neutral Internet. Led by the Quebec-based organization PROMPT Inc., the “Next Generation Internet to Reduce Global Warming” research project has already lined up $8 million in industry contributions and $6 million from the Quebec government. It is now looking to the federal government for an additional $7.5 million to make the initiative national.
“This will be a $15 million program to start … with long-term plans to grow to $50 million,” says Charles Despins, president and CEO of PROMPT (Partenariats de Recherche Orientée en Microélectronique, Photonique et Télécommunications). “It will involve both hardware and software, with wireless playing a huge part. There will be a lot of optical work and a number of new applications.”
[...]
Green IT/Broadband and Cyber-infrastructure Overview
One of the greatest threats to our future society and economy is global warming. It is estimated that the CO2 emissions of the ICT industry alone exceeds the carbon output of the entire aviation industry. The ICT industry and research community has a collective responsibility to help address this problem. Fortunately, as compared to the aviation industry, the ICT industry and research community has the tools at hand to reduce its direct CO2 output to zero and the additional capability of enabling other sectors of society to reduce their carbon footprint through "Carbon rewards" rather than unpopular "Carbon taxes". Governments around the world are wrestling with the challenge of how to reduce carbon dioxide emissions. The current preferred approaches are to impose “carbon” taxes and implement various forms of cap and trade or carbon offset systems. However another approach to help reduce carbon emission is to “reward” those who reduce their carbon footprint. It is estimated that consumers control or influence over 60% of all CO2 emissions. As such, one possible reward system of trading “bits and bandwidth for carbon”, or sometimes called "gCommerce" is to provide homeowners with free fiber to the home or free wireless products and other electronic services such as ebooks and eMovies if they agree to pay a premium on their energy consumption which will encourage them to reduce emissions by turning down the thermostat or using public transportation. Not only does the consumer benefit, but this business model also provides new revenue opportunities for network operators, optical equipment manufacturers, and eCommerce application providers.
Universities can also play a significant leadership role as cyber-infrastructure is one of the major producers of CO2 emissions at our universities. Although cyber-infrastructure is part of the problem, it can also be part of the solution. The beauty of cyber-infrastructure and ICT in general, is that thanks to high speed optical networks, this equipment can be located virtually anywhere. Relocating cyber-infrastructure computers, databases, instrumentation and laboratory equipment to remote renewable energy sites not only helps the environment but can also save the institution significant money in their energy bills. More importantly such a strategy also allows the university or researcher to earn valuable carbon offset dollars. A good example of this strategy is the PROMPT initiative "Next Generation Internet to Reduce Global Warming (G-NGI)" where researchers and institutions can earn valuable offset dollars for Internet technologies and process that reduce CO2 emissions. Universities can also encourage students and faculty to reduce their respective carbon footprint by also implementing a "gCommerce" reward system such as free eTextbooks, free downloads of video and music in exchange for students paying a premium on parking, travel and other related activities.
For more details please see
Free Fiber and High Speed Internet to the Home Initiative
http://free-fiber-to-the-home.blogspot.com/
ICT and Global Warming - opportunities for innovation and economic growth
http://docs.google.com/Doc?id=dgbgjrct_2767dxpbdvcf
PROMPT Next Generation Internet to Reduce Global Warming
http://www.promptinc.org/documents/NGI_release_en_v2.pdf
Thursday, March 6, 2008
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